2012 is a year that sets to follow that trend of re-invention.
While 2011 saw the start of a revolution into the way music found itself being marketed, it also saw unlikely success in the rise of the free mixtape. Thanks to artists like The Weeknd, Frank Ocean, and Kanye West, the direction in which we receive music would be changed forever. Record labels are no longer crucial to the release of music. Artists are now able to use tools online to take back their creative control, and still turn a profit. With this in mind, we’re seeing a new wave of music being released as genres expand near daily. But what stands out amongst the continuous upload of music? Who do we think will chime success in 2012?
DAUGHTER
For me, one shining gem glistening amongst Communion Records growing roster is Daughter. From the acoustic, folk roots of her first EP, ‘His Young Heart’, the more edgy, dark inspired follow up ‘The Wild Youth EP’ she’s seen a passionate following grow. The husk of Daughter’s breathtakingly soft vocals play the angel over devilishly crafted song writing. 2012 can only be her year, where the engineering of a busy 2011 will properly pay off. If you’re failed to be blown away by Daughter, you have a heart made of iron. She’ll touch you somewhere deep, and you won’t forget it.
Must Listen: ‘Youth’
http://soundcloud.com/ohdaughter
2AM CLUB
A discovery of only last week, 2AM Club are an act that would never usually interest me, blaring R&B and a haze of all filth, melancholy and desire. They haven’t got the dark touch The Weeknd brought to the genre, neither have they got the lyrical dexterity of Drake. But something draws me too them. You’ll probably even hate them at first. But once the mournful, gasping production of ‘Tell Her Hi’ dawns upon on you, you’ll know why my mindset changed. They’ve been around for a while, even released an album (which is rubbish, by the way). But their newly released beats seem to capture everything that i want them to. They’ll have an album out soon. Give it a listen, if only for ‘Tell Her Hi’, it’ll move you.
Must Listen: ‘Tell Her Hi’
https://www.facebook.com/2amclub
CAPAC
Capac had a good year in 2011, growing quickly amongst a market for thoughtful producers, they even found themselves being tipped by the much renowned ATP. But it’s none of these things that brought me to become interested by them. For me, it was their organic style of production, mixing genres together selflessly to produce catchy, grabbing electronica. They’re own brand of dub infused house might not be to everyone’s taste, but ‘See The Young (featuring Kate Smith)’ became an essential for every party playlist in 2011. 2012 sees set to see Capac grow into an act that will hopefully break into the prestigious renowned DJ market. Jamie XX, Skream, watch out. There’s a new breed of producer in town, and Capac are at the forefront. They’re certain to boom this year.
Must Listen: ‘See The Young’
O CHAPMAN
O Chapman is an artist who’s kept me captivated for well over six months now, and i’ve never really been able to figure out why. Whether it’s the soft unobtrusive presence of tracks like ‘On The Roadside’ and ‘Drifting’ that provide the perfect soundtrack to both be haunted by, and work to, or his truly amazing ability to craft the perfect folk song, i don’t know. But Oliver’s music grabs me, and haunts me the bone, touching softly at every hair as each stroke of guitars wields its way into my ears. It’s often bewildered as to why Oliver’s not a bigger artist, his songs are enchanting, wistful and reminiscent of early Belle and Sebastian, Bright Eyes and Simon & Garfunkel. And as yet, i don’t know of anyone that’s failed to be touched on hearing O Chapman sing the blues, and i imagine none of you will be the first.
Must Listen: By The Seas
http://soundcloud.com/ochapmanmusic
Let us know what you think in the comments section below.
@robbieflash
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